Articles on: Getting started

What is a widget?

A widget is a building block of content inside a room. Text, images, videos, CTAs, signatures, meetings — each is a widget.



Why widgets (and not just text)?


You could build a proposal with just text and images, like a Google Doc. But then you'd lose:


  • Embedded CTAs that your buyer clicks to move forward
  • Inline meeting bookings tied to your calendar
  • Legally binding signatures captured in the same place
  • Dynamic personalization that adapts to who's viewing
  • Meeting recordings with transcripts, embedded inline
  • Brand-consistent design without a designer


Widgets give you all of that — ready out of the box, styled with your branding, no code.


The widget catalog


Katalyz has 20+ widgets, grouped by purpose:


  • Content & storytelling — Text, Image, Video, Document, Link, Spacer
  • Structure & narrative — Steps, Timeline, Banner, Ticker
  • Conversion & engagement — CTA, Meeting, Signature
  • Data & context — Contact, Field, Recording
  • Personalization — Placeholder


Plus several on the roadmap: Rooms (nested), Tabs, Battle card, Testimonial, FAQ, Before/After, Chart, KPI, Table.


See the full catalog: Introduction to widgets.


Adding a widget


Two ways, depending on where you want to add the widget:


On a page (or in an action details sidepanel) — drag & drop

  1. Open the floating build bar at the bottom of the editor.
  2. Drag the widget you want.
  3. Drop it onto the target page (or into an action details sidepanel).
  4. Fill in the content.


In an action details sidepanel — the + button

Inside an action details sidepanel, you can also use the big [+] button at the bottom right — it opens a popover with the widget picker.


Once added, widgets can be reordered, duplicated, deleted, and hidden — just like any widget.


Can I design my own widget?


Not today. The widget catalog is curated — we add new widgets based on customer demand. Suggestions are welcome: email contact@katalyz.co or chat with support.


Updated on: 18/06/2026

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